Atrium, a global provider of talent solutions and extended workforce management services, has announced the launch of Atrium Innovation & Research™ (AIR) a dedicated technology innovation lab and product incubator created to fast-track the development of next-generation workforce technology. Alongside this announcement, Atrium introduced ZephyrIQ, an advanced workforce intelligence platform powered by agentic AI and a conversational interface that delivers real-time insights across contingent workforce programs.
AIR functions as Atrium’s centralized innovation hub, focused on uncovering gaps within the HR and workforce technology ecosystem and developing solutions that directly address those challenges. Through this initiative, Atrium will design, build, and scale technology products that align with its service-led expertise while helping enterprises navigate the growing complexity of managing extended workforce environments.
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Brad Martin, Atrium’s Chief Revenue Officer, has been appointed President of AIR, where he will oversee product strategy, development, and go-to-market execution for solutions emerging from the innovation lab.
“For more than three decades, Atrium has been at the forefront of talent solutions and contingent workforce innovation,” said Martin. “Our strength has always been highly tailored service and strong client partnerships. AIR represents a natural evolution of that commitment investing in AI-driven technology that amplifies our impact and delivers measurable value in a rapidly changing workforce landscape.”
Introducing ZephyrIQ
ZephyrIQ is the first platform to be developed within the AIR ecosystem and is designed to redefine how organizations interpret and act on extended workforce data. Leveraging agentic AI and a natural conversational experience, the platform provides immediate, on-demand intelligence without the need for manual reporting, complex dashboards, or outdated data sets.
Built to address the inherent challenges of managing contingent workforce programs, ZephyrIQ empowers leaders across Procurement, HR, and workforce management functions to access accurate, real-time insights through simple, intuitive interactions. The platform blends advanced analytics, natural language processing, and intelligent reasoning to surface trends, answer complex questions, and support informed strategic decision-making.
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“ZephyrIQ marks a fundamental change in how organizations consume and understand contingent workforce data,” said Rebecca Cenni-Leventhal, Founder and CEO of Atrium. “Too often, leaders are forced to rely on fragmented systems and incomplete insights With ZephyrIQ, users can simply ask a question and receive a clear, accurate answer instantly. It acts as an intelligent partner much like having a dedicated workforce analyst who understands your program end-to-end.”
ZephyrIQ is expected to enter beta release in Q1 2026, with Atrium currently welcoming organizations that manage extended workforce programs to join its early adopter initiative.
For more information about ZephyrIQ, participation in the early adopter program, or details on Atrium Innovation & Research™.
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